Whether you’re a new investor or a seasoned franchise operator, these are the top-performing, most reliable, and globally scalable burger franchise brands in the industry today. We’ve ranked them based on brand strength, franchisee support, innovation, profitability, and international growth potential.
🥇 1. Five Guys
- Founded: 1986, USA
- Global Locations: 1,700+
- Why It’s a Winner: Consistent quality, fresh ingredients, strong brand loyalty, and successful global expansion strategy.
- Ideal For: Multi-unit operators and international investors
🥈 2. Shake Shack
- Founded: 2004, New York
- Global Locations: 500+
- Why It’s a Winner: Premium branding, high average unit volume, and a cult-like following across major cities.
- Strength: Urban markets and innovation in digital ordering
🥉 3. Fatburger
- Founded: 1952, Los Angeles
- Global Locations: 200+
- Why It’s a Winner: Iconic American brand with global reach, halal-friendly menus, and strong franchise support.
- Popular In: MENA, Canada, and Asia
🏅 4. Wayback Burgers
- Founded: 1991, Connecticut
- Global Locations: 170+
- Why It’s a Winner: Affordable investment, flexible formats, and a focus on franchisee profitability.
- Great For: Emerging markets and first-time franchisees
⭐ 5. BurgerFi
- Founded: 2011, Florida
- Global Locations: 125+
- Why It’s a Winner: Eco-friendly packaging, antibiotic-free beef, and a strong plant-based lineup.
- USP: “Better burger” positioning with modern aesthetics
🥇 6. PLNT Burger (Plant-Based Champion)
- Founded: 2019, Maryland
- Global Locations: 13+
- Why It’s a Winner: Backed by top investors, celebrity chefs, and a fully plant-based, sustainable concept.
- Hot For: Conscious consumers and eco-forward markets
🍟 7. Johnny Rockets
- Founded: 1986, USA
- Global Locations: 325+
- Why It’s a Winner: Nostalgic American diner vibe meets international expansion success.
- Ideal For: Tourist zones, malls, and family venues
🔥 8. The Counter Custom Burgers
- Founded: 2003, California
- Global Locations: 40+
- Why It’s a Winner: Fully customizable burger menu with upscale fast-casual appeal.
- Best For: Urban, health-conscious, or gourmet-focused customers
💡 9. Big Smoke Burger
- Founded: 2007, Canada
- Global Locations: 17+
- Why It’s a Winner: Canadian favorite expanding steadily in the Middle East and South Asia.
- Strength: Flame-grilled, handcrafted burgers with a quality-first philosophy
🌍 10. BurgerFuel
- Founded: 1995, New Zealand
- Global Locations: 70+
- Why It’s a Winner: Bold branding, fuel-themed interiors, and a strong cult following in GCC and Asia-Pacific.
- Known For: Energy-charged menus, sustainability, and unique style
🧠 Selection Criteria
Our rankings are based on:
- Franchise support & training programs
- Global brand appeal & growth track record
- Menu innovation & dietary flexibility
- Franchisee ROI & initial investment range
- Sustainability, tech adoption & delivery readiness
🔗 Want Help Choosing the Right Burger Franchise?
Whether you’re seeking U.S. dominance, Middle East expansion, or plant-based niche markets, our team at BurgerFranchiseMaster.com and Star Brands Consulting Group will help you make the right move.
👉 Contact Us for a Free Franchise Strategy Call
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